

In the first two weeks, Disney Infinity's players downloaded more than a million of them across all platforms, he told Polygon in a recent interview. The best of those free toy boxes were then made available to anyone who wanted to download them.

Shortly after the game's release, the developers behind Disney Infinity started holding weekly themed-contests to get players to create and share toy boxes. User-created content is an incredibly important element of Disney Infinity because the free content can keep players interested in the game during the gaps between new playsets.Īnd John Vignocchi, executive producer for the game, says that content is doing better than expected. But everything a player owns gets dumped into the game's toy box, a virtual environment where players can create their own mashed-up experiences and then share them with friends. The playsets are standalone creations that deliver high-production campaigns based on Disney properties. That's where user-created content comes into play.ĭisney Infinity is really two types of games in one. Keeping up with the voracious appetite of invested gamers is a challenge. Launched with three "playsets" based on Monsters University, Pirates of the Caribbean and The Incredibles, the developers plan to expand their game regularly with new playsets, each essentially standalone games that play within Disney Infinity.īut the developers can only create so much content. It has been two months since Disney's all-in take on video games hit stores.ĭisney Infinity was conceived not as a single video game, but an ever evolving platform.
